In Real Estate’s Evolving Marketplace, Little Is Truly ‘Disruptive’

Residential real estate – homes – are not only “sexy” to consumers, as evidenced by the fascination with HGTV, but also a magnet for financial services companies and other major corporations that have been drawn to our business over the years by what appears to be sizable commission revenue. Corporations ranging from Metropolitan Life and Prudential to GMAC and Meredith Corporation, however, have discovered that real estate is much more challenging than it may appear from the outside.

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