The price we often pay for the ever-increasing connectivity in our digital world is that associated with data breaches and identity fraud. In the consumer services industry, billions of user accounts have been compromised in the past few years, with the breach of 3 billion accounts at Yahoo in 2013 the clear front runner in terms of scale. More and more people are victims of identity theft or fraud as a consequence. In the US alone, it is estimated that 10% of the population falls victim to identity theft or fraud, which has totaled over $107 billion in losses over the past six years.

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